Many companies outsource their production print needs because they think it's better, faster, or more efficient. However, that may not be the truth--so let's take a closer look to find out which option is best for you!
Production Print Done Right
Every company has a unique approach to printing. It all depends on your needs, goals, customer relationships, and even the industry you're in. However, at the end of the day, some approaches could be hurting more than they're helping--and that's especially true when it comes to production print.
Let's take a look at the two options you have when it comes to production print:
Outsourced production print looks like a good option on the surface. After all, it's easy to hand off your print job to someone else, right? The problem is that, in handing off your troubles, you also lose control over the important parts of production print--like making sure your brand colors are just the right shade or double-checking the placement of that last design. You also can't guarantee the quality of the materials used or the expertise of the workers, leaving you to cross your fingers and hope for a good outcome.
Want production print done right? If so, you want an in-house production printer. By having the printer right there in your workplace, you can more carefully control the costs of every print job. Perhaps more importantly, you'll have full creative control over every decision--and you'll be able to perform quality assurance every step of the way. Further, in-house production print is more secure because you won't have a third-party company dealing with your data.
At the end of the day, in-house production print is an efficient way to cut out the "middle man" and make sure everything is done to your exact specifications.
The truth about production print is that, while outsourcing is certainly an option, in-house work is almost always the way to go. That's because production print is an inherently creative endeavor--and when it comes to your brand's creativity, there's no one with more expertise than you.
Ready to add a production printer to your fleet? Contact us today to bring production print in-house once and for all!